{"id":10018,"date":"2025-07-23T11:45:47","date_gmt":"2025-07-23T03:45:47","guid":{"rendered":"https:\/\/fychemgroup.com\/?p=10018"},"modified":"2025-07-23T11:45:47","modified_gmt":"2025-07-23T03:45:47","slug":"%e9%a6%99%e6%b0%9b%e8%b6%8b%e5%8a%bf%e5%a1%91%e9%80%a0","status":"publish","type":"post","link":"https:\/\/fychemgroup.com\/zh\/%e9%a6%99%e6%b0%9b%e8%b6%8b%e5%8a%bf%e5%a1%91%e9%80%a0\/","title":{"rendered":"\u5f71\u54cd 2025 \u5e74\u7684\u5341\u5927\u9999\u6c34\u8d8b\u52bf | FY Flavors & Frarances"},"content":{"rendered":"

\u5f71\u54cd 2025 \u5e74\u7684\u5341\u5927\u9999\u6c34\u8d8b\u52bf<\/h1>\n

\u6587\u5316\u3001\u79d1\u5b66\u548c\u53ef\u6301\u7eed\u53d1\u5c55\u662f\u5982\u4f55\u6539\u5199\u9999\u5473\u89c4\u5219\u7684\uff1f\"\u9999\u6c34\u8d8b\u52bf\"<\/em><\/p>\n

\n

1.Neo Gourmand 2.0 - \u751c\u70b9\u53d8\u5f97\u7cbe\u81f4<\/h2>\n

\u7ecf\u5178\u7684\u7eb8\u676f\u86cb\u7cd5\u751c\u5473\u5df2\u4e0d\u590d\u5b58\u5728\uff1b\u60a8\u53ef\u4ee5\u8003\u8651\u699b\u5b50\u679c\u4ec1\u7cd6\u70e4\u699b\u5b50\uff0c\u914d\u4ee5\u85cf\u7ea2\u82b1\uff0c\u6216\u9ed1\u829d\u9ebb\u7126\u7cd6\u54b8\u5473\u3002\u9884\u8ba1 \"\u9955\u992e\u9999\u6c34 \"\u7684\u641c\u7d22\u5174\u8da3\u5c06\u5927\u5e45\u4e0a\u5347 2025 \u5e74 +33.9 %<\/strong> \u800c\u7f16\u8f91\u4eec\u5219\u628a \"\u7cbe\u81f4\u7f8e\u98df\u5bb6 \"\u4f5c\u4e3a\u672c\u5b63\u7684\u4e3b\u89d2\u3002(Byrdie<\/a>, \u798f\u5e03\u65af<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5c06\u4e73\u9178\u725b\u5976\u4e0e\u8910\u8272\u9ec4\u6cb9\u9ea6\u82bd\u915a\u6216\u54b8\u5473\u5473\u564c\u9762\u6df7\u5408\uff0c\u65e2\u80fd\u8d62\u5f97\u6210\u4eba\u7684\u5473\u89c9\uff0c\u53c8\u4e0d\u4f1a\u8ba9\u7cd6\u5206\u8fc7\u9ad8\u3002<\/p>\n

\n

2.\u9999\u8349\u9e82\u76ae\u7ed2\u548c\u8212\u9002\u6728<\/h2>\n

Febreze\u52a0\u5195 \u9999\u8349\u9e82\u76ae\u7ed2<\/strong> \u5176\u5e74\u5ea6\u9999\u6c1b\uff1a\u718f\u9999\u8349\u3001\u6843\u82b1\u5fc3\u6728\u548c\u91d1\u8272\u7425\u73c0\u7684\u6df7\u5408\u4f53\uff0c\u6807\u5fd7\u7740 \"\u8212\u9002\u9999\u8c03 \"\u6b63\u5728\u4ece\u5bb6\u5ead\u62a4\u7406\u9999\u6c1b\u5411\u9ad8\u7ea7\u9999\u6c1b\u6269\u5c55\u3002(febreze.com<\/a>, \u5feb\u4e50<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5c06\u751f\u7269\u6280\u672f\u9999\u5170\u7d20\u4e0e\u5fae\u91cf\u70df\u718f\u6108\u521b\u6728\u915a\u642d\u914d\u7528\u4e8e\u7a7a\u6c14\u62a4\u7406\u4ea7\u54c1\uff0c\u6216\u4e0e\u5f00\u53f8\u7c73\u9999\u642d\u914d\u7528\u4e8e\u9762\u5411\u9ad8\u6863\u8212\u9002\u5e02\u573a\u7684\u7ec7\u7269\u67d4\u987a\u5242\u3002<\/p>\n

\n

3.\u4fc3\u8fdb\u60c5\u7eea\u5065\u5eb7\u7684\u529f\u80fd\u6027\u9999\u6599<\/h2>\n

\"\u7a7f\u51fa\u4f60\u7684\u5fc3\u60c5 \"\u662f\u65b0\u7684\u7740\u88c5\u51c6\u5219\u3002\u529f\u80fd\u6027\u7ec4\u5408\u627f\u8bfa\u5e73\u9759\uff08\u96ea\u677e-\u85b0\u8863\u8349\uff09\u3001\u4e13\u6ce8\uff08\u9f20\u5c3e\u8349-\u8584\u8377\uff09\u6216\u6d3b\u529b\uff08\u67d1\u6a58-\u751f\u59dc\uff09\uff0c\u5728\u751f\u6d3b\u65b9\u5f0f\u5a92\u4f53\u7efc\u8ff0\u4e2d\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d\u3002(\u5927\u90fd\u4f1a<\/a>, \u91ca\u653e\u81ea\u5df1<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5229\u7528\u6d17\u8863\u73e0\u4e2d\u7684\u5fae\u80f6\u56ca\u82b3\u9999\u7597\u6cd5\u6df7\u5408\u7269\uff0c\u6bcf\u6b21\u6d17\u8863\u90fd\u80fd\u91ca\u653e\u51fa\u8212\u7f13\u538b\u529b\u7684\u82b3\u9999\u3002<\/p>\n

\n

4.\u8336\u8272\u8c03\u4e0e\u8471\u90c1\u690d\u7269<\/h2>\n

\u7eff\u8336\u3001\u51b0\u62b9\u8336\u548c\u9732\u73e0\u8349\u672c\u690d\u7269\u7684\u9999\u6c14\u8ba9\u8fc7\u70ed\u7684\u9999\u6c34\u5e02\u573a\u7115\u7136\u4e00\u65b0\u3002Reddit \u548c TikTok \u4e0a\u7684\u793e\u533a\u8ba8\u8bba\u8bc1\u5b9e\uff0c\u8336\u9999 \"\u5df2\u7ecf\u5728\u5d1b\u8d77\"\u3002(Byrdie<\/a>, Reddit<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5c06\u77f3\u818f\u919b\u4e0e\u9ec4\u74dc\u919b\u6df7\u5408\uff0c\u53ef\u5236\u6210\u5373\u6eb6\u996e\u6599\u53e3\u5473\u6216 \"\u6c34\u7597\u6e05\u6d01 \"\u7a7a\u6c14\u6e05\u65b0\u5242\u55b7\u96fe\u3002<\/p>\n

\n

5.\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u7684\u8d85\u4e2a\u6027\u5316\u9999\u6c34<\/h2>\n

\u6765\u81ea \u55c5\u89c9\u667a\u80fd<\/strong> \u4ece\u8bbe\u8ba1\u65b0\u578b\u5206\u5b50\u7684\u7b97\u6cd5\uff0c\u5230\u9884\u6d4b\u4e0b\u5468\u75c5\u6bd2\u6027\u65b0\u95fb\u7684 TikTok \u6570\u636e\u6316\u6398\uff0c\u79d1\u6280\u6b63\u5728\u6253\u7834 \"\u4e00\u5200\u5207 \"\u7684\u65f6\u4ee3\u3002(Marie Claire UK<\/a>, \u5df4\u9ece\u5316\u5986<\/a>, Osmo \u7684\u4e16\u4ee3<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5c06 FY \u7684 GC-MS \u5e93\u8f93\u5165\u751f\u6210\u6a21\u578b\uff0c\u53ef\u5728\u6570\u5c0f\u65f6\u5185\u81ea\u52a8\u5236\u4f5c\u51fa\u7b26\u5408\u5ba2\u6237\u54c1\u724c DNA \u7684\u9999\u6c1b\u539f\u578b\u3002<\/p>\n

\n

6.\u5347\u7ea7\u518d\u9020\u548c\u751f\u7269\u6280\u672f\u7684\u53ef\u6301\u7eed\u6027<\/h2>\n

\u5b9e\u9a8c\u5ba4\u57f9\u80b2\u7684\u9e9d\u9999\u3001\u53d1\u9175\u7684\u73ab\u7470\u916e\u548c\u4ece\u679c\u6c41\u5382\u56de\u6536\u7684\u67d1\u6a58\u76ae\u6b63\u5728\u6210\u4e3a\u9910\u684c\u4e0a\u7684\u4f73\u80b4\uff1bSIMPPAR 2025 \u5c06\u5faa\u73af\u4f9b\u5e94\u94fe\u4f5c\u4e3a #1 \u6210\u5206\u8d8b\u52bf\u3002(\u65f6\u5c1a\u963f\u62c9\u4f2f<\/a>, \u9999\u6c34\u8c03\u914d\u5e08<\/a>, \u5c0f\u5386\u53f2<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u5728\u4ea7\u54c1\u4ecb\u7ecd\u4e2d\u7a81\u51fa FY \u901a\u8fc7\u767d\u8272\u751f\u7269\u6280\u672f\u751f\u4ea7\u7684\u65e0\u4e59\u9187\u3001\u78b3\u4e2d\u6027\u6a80\u9999\u5185\u916f\u3002<\/p>\n

\n

7.\u65e0\u6027\u522b \"\u76ae\u80a4\u9999\u5473 \"\u4e0e\u6781\u7b80\u4e3b\u4e49<\/h2>\n

\u73b0\u5728\uff0c\u5973\u6027\u679c\u6c41\u53ef\u4ee5 \u224840 % \u6ea2\u4ef7\u9500\u552e\u989d<\/strong>\u5b83\u878d\u5408\u4e86\u67d4\u548c\u7684\u6728\u9999\u3001\u7eaf\u51c0\u7684\u9e9d\u9999\u548c\u900f\u660e\u7684\u82b1\u9999\uff0c\u4e0e\u5176\u8bf4\u662f \"\u9999\u6c34\"\uff0c\u4e0d\u5982\u8bf4\u662f \"\u4f60\"\u3002(onscent.com<\/a>, L\u00e8lior<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u9488\u5bf9 Z \u4e16\u4ee3\u7684\u5305\u5bb9\u5fc3\u6001\uff0c\u4e3a\u8eab\u4f53\u62a4\u7406\u4ea7\u54c1\u7cfb\u5217\u5f00\u53d1\u4f4e\u6269\u6563\u3001\u5bcc\u542b ISO-E-Super \u7684\u57fa\u8d28\u3002<\/p>\n

\n

8.Maximalist Virality & #PerfumeTok<\/h2>\n

\u5728\u53e6\u4e00\u4e2a\u6781\u7aef\uff0cOTT \u5f3a\u56fd--\u91ce\u517d\u6a21\u5f0f\u7684 Ouds\u3001\u9189\u4eba\u7684\u6a31\u6843--\u5728 TikTok \u4e0a\u7206\u53d1\uff0c\u63a8\u52a8\u4e86\u51e0\u5929\u5185\u7684\u552e\u7f44\u3002\u51fa\u7248\u5546\u5c06\u793e\u4ea4\u6570\u636e\u4f5c\u4e3a 2025 \u5e74\u53d1\u5e03\u7684\u4e3b\u8981\u521b\u610f\u7b80\u4ecb\u3002(Osmo \u7684\u4e16\u4ee3<\/a>, \u9999\u6c34\u8c03\u914d\u5e08<\/a>, Refinery29<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u4e0e\u5f71\u54cd\u8005\u64ad\u79cd\u534f\u8c03\u53d1\u5e03\uff0c\u7136\u540e\u5728 AdSense CPM \u8fbe\u5230\u5cf0\u503c\u7684\u5c55\u793a\u5e7f\u544a\u4e2d\u91cd\u65b0\u5b9a\u4f4d\u75c5\u6bd2\u6027 SKU\u3002<\/p>\n

\n

9.\u591a\u4f4d\u7f6e\u5206\u5c42\u548c\u53d1\u9999<\/h2>\n

\u6d88\u8d39\u8005\u5c06\u9999\u6c1b\u55b7\u96fe\u55b7\u6d12\u5728\u5934\u53d1\u548c\u7ec7\u7269\u4e0a\uff0c\u4ee5\u83b7\u5f97\u66f4\u6301\u4e45\u7684\u9999\u5473\uff1b\u8c37\u6b4c\u641c\u7d22 \"\u5934\u53d1\u9999\u6c34 \"\u7684\u6b21\u6570\u6fc0\u589e\uff0c\u540c\u65f6\u8fd8\u51fa\u73b0\u4e86\u4e13\u95e8\u7684\u4f4e\u9152\u7cbe\u914d\u65b9\u3002(\u592a\u9633\u62a5<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u63d0\u4f9b\u4e0d\u542b\u6709\u673a\u7845\u3001\u4e0e\u5b63\u5316\u5408\u7269\u517c\u5bb9\u7684\u9999\u6599\u57fa\u8d28\uff0c\u5728\u8c03\u7406\u5934\u53d1\u7684\u540c\u65f6\u8fd8\u80fd\u6563\u53d1\u9999\u5473\u3002<\/p>\n

\n

10.\u6c89\u9999\u3001\u82d4\u85d3\u4e0e \"\u4e2d\u4e16\u7eaa\u73b0\u4ee3 \"\u6000\u65e7\u60c5\u7eea<\/h2>\n

\u6ce5\u571f\u7684\u718f\u9999\u3001\u82d4\u85d3\u7684\u718f\u9999\u548c\u70db\u5149\u6559\u5802\u7684\u6c1b\u56f4\u6ee1\u8db3\u4e86\u4eba\u4eec\u5bf9\u63a5\u5730\u4eea\u5f0f\u7684\u6e34\u671b\u3002\u7f51\u4e0a\u8bba\u575b\u9884\u6d4b\uff0c\u7d2b\u7f57\u5170\u3001\u53ef\u53ef\u8102\u548c\u674e\u5b50\u5c06\u6210\u4e3a\u8fd9\u79cd\u6c1b\u56f4\u7684\u4e3b\u8981\u914d\u9970\u3002(Reddit<\/a>, \u5609\u4eba<\/a>)
\nFY \u89d2\u5ea6\uff1a<\/strong> \u4f7f\u7528\u53ef\u6301\u7eed\u7684\u6a61\u6811\u82d4\u66ff\u4ee3\u54c1\u5236\u4f5c\u718f\u9999\/\u7425\u73c0\u9999\u6599\uff0c\u7528\u4e8e\u8721\u70db\u548c\u6269\u9999\u5668\u7cfb\u5217\uff0c\u65e8\u5728\u6253\u9020 \"\u6162\u751f\u6d3b \"\u7f8e\u5b66\u3002<\/p>\n

\n

FY \u5982\u4f55\u5229\u7528<\/h2>\n\n\n\n\n\n\n\n
\u884c\u52a8<\/th>\n\u65f6\u95f4\u8868<\/th>\n\u9884\u671f\u5f71\u54cd<\/th>\n<\/tr>\n<\/thead>\n
\u63a8\u51fa Neo Gourmand \u6837\u54c1\u5957\u88c5\uff084 \u79cd\u9999\u8c03\uff09<\/td>\nQ3 2025<\/td>\n\u6355\u6349\u7cd6\u679c\u548c\u5c0f\u4f17\u9999\u6c34\u5ba2\u6237\u7684\u7814\u53d1\u9700\u6c42<\/td>\n<\/tr>\n
\u8bd5\u70b9\u4eba\u5de5\u667a\u80fd\u8f85\u52a9\u5171\u540c\u521b\u9020\u95e8\u6237\u7f51\u7ad9<\/td>\nQ4 2025<\/td>\n\u4ece\u6982\u5ff5\u5230\u63d0\u4ea4\u7684\u5468\u671f\u7f29\u77ed 40 %<\/td>\n<\/tr>\n
\u5c06 30 % \u7684\u8c03\u8272\u677f\u6539\u7528\u751f\u7269\u6280\u672f\/\u53ef\u5faa\u73af\u539f\u6599<\/td>\n2026<\/td>\n\u52a0\u5f3a ESG \u6295\u8d44\uff1b\u652f\u6301\u6ea2\u4ef7\u5b9a\u4ef7<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
\n

\u53f7\u53ec\u884c\u52a8<\/h3>\n

\u9700\u8981\u9002\u5408\u6f6e\u6d41\u7684\u5b9a\u5236\u9999\u5473\u6216\u53e3\u5473\uff1f \u8054\u7cfb FY \u521b\u65b0\u56e2\u961f<\/strong> \u8fdb\u884c\u514d\u8d39\u521b\u610f\uff0c\u6216\u7d22\u53d6\u6211\u4eec\u7684 \"2025 - 2026 \u5e74\u8d8b\u52bf\u56fe \"PDF \u6587\u4ef6\u3002<\/p>","protected":false},"excerpt":{"rendered":"

Top\u202f10 Fragrance Trends Shaping\u202f2025 How culture, science & sustainability are rewriting the scent rule\u2011book \u2014 and what it means for FY\u2019s next creations. 1. Neo\u202fGourmand 2.0 \u2013 Dessert Gets Sophisticated Classic cupcake sweetness is out; think roasted hazelnut praline laced with saffron or salty caramel spiked with black sesame. Search interest for \u201cgourmand perfume\u201d is…<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-10018","post","type-post","status-publish","format-standard","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/posts\/10018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/comments?post=10018"}],"version-history":[{"count":1,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/posts\/10018\/revisions"}],"predecessor-version":[{"id":10020,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/posts\/10018\/revisions\/10020"}],"wp:attachment":[{"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/media?parent=10018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/categories?post=10018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fychemgroup.com\/zh\/wp-json\/wp\/v2\/tags?post=10018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}